Step 5: determine what the strategies will be
After the objectives are developed, the strategies are determined. Strategies describe
what it is that the project team will do to try and make the changes required to achieve
the objectives.
Strategies can include things like:
| - conducting education sessions about drug use |
| - making a video about hygiene |
| - organising store tours to promote healthy food |
| - supporting a health committee |
| - developing a 'no smoking' policy |
| - training to repair plumbing |
| - establishing a Night Patrol |
| - having cooking classes |
| - planting shade and fruit trees |
| - providing hand powered washing machines for each household |
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| - meeting with parents about petrol sniffing |
| - offering well women's and men's checkups |
| - training in how to budget |
| - doing screening and brief interventions |
| - organising an awareness raising health week |
| - having a disco or sports event |
| - organising daily rubbish collection |
| - advocating for cheaper fruit and vegetable prices |
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See the chapter 'Strategies for Health Promotion' in this
volume |
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See Volume 2 for ideas for alcohol and other drugs,
environmental health and food and nutrition strategies |
Questions to ask to help determine strategies
- How will we achieve our objectives?
- What are the most useful and appropriate strategies for the target group?
- Will interested community residents be involved in carrying out the strategies?
- Who else might have ideas that could help us?
- Is there anything else that we need to find out first?
- What strategies have been used in the past to address this issue?
- How well did the past strategies work? Were there any problems? What can we learn from
them?
- In general, what resources are needed for each strategy? Do we have them or can we get
them?
Before proceeding
- Were interested community residents/target group members involved in deciding on the
strategies?
- Will the strategies be appropriate for the target group?
- Do the strategies reflect the essence of the Ottawa Charter? (See chapter 'Strategies
for Health Promotion'.)
- Do the strategies promote and respect cultural practices?
Relationship between the goal, objectives and strategies
The process for planning a project begins with the big picture (issue or problem). It
is an analysis of the big picture issue that gives the framework for developing the plan -
from the longer term goal, to more specific objectives, down to the actual strategies, and
finally the detail of individual actions.
The flow diagram in Figure 3 is an overview of the relationship between problem
analysis and plan development.

Figure 3: Analysing the problem and developing the plan