Collecting information for a process evaluation
In a process evaluation, the strategies, activities and resources of the project are
evaluated. Specific questions for a process evaluation may be:
Is the project getting to the people it is aimed at (the target group)?
- Who attended /is participating?
- What percentage or how many of the target group are participating - everyone or just a
few? (If the intended target group was very specific, then the information will also have
to be very specific.)
Are people satisfied with the program?
- Levels of participation (high or low? active or passive?)
- Do they keep participating or drop out?
- What kind of feedback are you getting from people?
- Are people talking about it? What do they say?
Is the project going according to plan?
- Are all the different parts that were planned happening? If not, why not?
- Are people carrying out their agreed responsibilities? If not, why not?
- Has the project team followed the plan? If not, why not?
- Has the project team used the resources as planned? If not, why not?
- Is the project within budget?
- Are the activities happening within the planned time frame?
Are the health education resources appropriate and good quality?
- Can people tell you what the resource is about?
- Were interested community residents involved in making or choosing the resources? Do the
resources offend anyone in the community?
- Did you need to get approval from any Aboriginal people to use the resources?
- Are the resources worth the money you spent on them?
- Will you be able to use them again?
- Did the resources do the job you wanted them to?
Here are some useful questions to ask to determine if resources are appropriate and
good quality.
Helpful Hints For Evaluating Leaflets and Other Resources
| Attraction: |
|
Does the leaflet create interest? Catch people's attention? What do
people like most and least about it? |
| Comprehension: |
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Is the leaflet easy to understand? Is there anything confusing in the
leaflet? |
| Acceptability: |
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Is there anything offensive or irritating in the leaflet? Does it
conflict with cultural norms (especially if translated insensitively into other
languages)? |
| Personal Involvement: |
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Does the leaflet seem to be directed at the reader personally? |
| Persuasion: |
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Is the leaflet convincing? Does it seem to persuade the reader to do
something? |
Hawe et al 1990:70 |