CHAPTER 4
Planning and Evaluating a Health Promotion Project

Next Chapter

Bush Book Contents

Search the Bush Book for:

Contents

About this chapter

Getting started: research in planning and evaluation

What is research

Research tools: ways to collect information

Quantitative and qualitative data

Literature search

Why do a literature search

How to go about a literature search

Ethical matters

Thinking about planning a health promotion project

Why plan

Forming the project team

Reflection-action approach

The planning cycle

Doing a community profile

What information can be included in a community profile

Where to get information for the community profile

Steps for planning a health promotion project

Major steps in planning, sustaining and evaluating a health promotion project

Step 1: identify the issues or health problems in the community

Needs assessment

Classifying needs

How to find out about community needs

Sharing information from the needs assessment

Consider baseline data

Step 2: prioritise the issues or health problems

Questions to guide prioritising needs

Before proceeding

Funding a health promotion project

Step 3: identify risk factors and set the goal for the project

Step 4: determine contributing factors and state objectives for the project

Analyse the problem to determine risk factors and contributing factors

Problem analysis

Developing the project goal and objectives

Step 5: determine what the strategies will be

Questions to ask to help determine strategies

Before proceeding

Relationship between the goal, objectives and strategies

Step 6: develop the action plan

Questions to help identify resources

Before proceeding

Step 7: sustain the project

Questions to consider when planning for sustainability

Step 8: evaluate the project

Documenting the project

Questions to help plan the documentation

What needs to be documented

Common methods of recording project activities and progress

Personal field journal

Recording a project plan

Thinking about evaluating the project

Why evaluate

Who is the evaluation for

Stakeholders in evaluation

Planning the evaluation

The Eight Stage Model of Evaluation

Types of evaluation

Focus questions for process, impact and outcome evaluations

Linking evaluation questions with the project plan

Collecting information for a process evaluation

Collecting information for impact and outcome evaluations

How to collect the information

When to collect the information for process, impact and outcome evaluation

Step 1: baseline data

Step 2: information for process evaluation

Step 3: information for an impact evaluation

Example of process and impact evaluation processes

Step 4: information for an outcome evaluation

Information gathering tools for planning and evaluation

Questionnaires

Steps in questionnaire development

Tips on writing a questionnaire

Interviews

Structured and semi-structured interviews

Interviewing tips

Surveys

Some ways to choose the sample

Generalising results

Analysing the data

How to analyse qualitative data

How to analyse quantitative data

Share the results

Reporting on the project

Bibliography

Next Chapter

Bush Book Contents

Search the Bush Book for: